You are in a horrific airplane accident (ala Castaway). You are alone. And let's say that you know that in five years you are guaranteed to be rescued if you can survive, but you will not be rescued before. You are sitting there and you have 5 different items with which you are could give a face and make your "friend" to confide in, and hopefully aid your sanity. You can only choose one. Which do you choose and why?
1. A Frisbee with the corporate logo of Grimace from Mcdonalds
2. A beany baby snake
3. A T-shirt from a Bruce Springsteen concert with a profile of Bruce on it.
4. A Pillow that has a picture of the grandma cartoon character from Hallmark cards and the phrase "Not over the hill, still climbing" embroidered
5. A trophy of a girl playing softball.

Despite my New Jersey roots, I can imagine talking to Bruce about why he hates his dad and how he is pissed the factory is moving south would get old by year two. I would choose number 5. My three reasons:
1. A girl is that natural choice to be someone you would explain things to. Grimace's smile would eventually become mocking.
2. A trophy is durable. The beany baby snake will eventually become torn and worn.
3. The character your mind can create of a girl can be one of adventure, or curiosity. Imagine if you were stuck on an island and your confidant was a Bingo playing grandma, who complains when her decaf tea is both too hot and too cold at the same time.

Grimace is a great choice too due to endorsement opportunities.